(A post similar to this one appeared on my personal fashion blog www.modlychic.blogspot.com)
This year I am not able to get to New York’s Fashion Week, but my home-bound state got me thinking, now in the age of modern technology it is totally possible to attend Fashion Week from home. For those not from New York, I am sure the big fashion cities function in much the same way.
1. Bookmark the Mercedes-Benz Fashion Week website.
2. Check out the schedule of shows and note the ones you are interested in seeing. A number of the shows will stream live from the site. (My Google calendar will remind me of Christian Siriano, BCBGMAXAZRIA, Z Spoke by Zac Posen, Derek Lam, Carolina Herrera, Michael Kors — to name a few.)
3. Learn the twitter hashtags for the event and set-up a new column in Hootsuite to follow the tweets. (Fashion’s Night Out = #FNO or Independent Fashion Bloggers Evolving Influence Conference = #IFBcon)
4. Follow the bloggers who will be attending and reporting back to their readers. (I’ll be following Refinery29, The Coveted, Style‘, Style Rookie, From Skirts to Skillets, In Her Stilettos, Delightfully Tacky, Fafinettex3, etc…)
5. Know the press who will be heavily covering the events, the shows, the trends, the designers. (My favorites include The Cut – New York Magazine’s Fashion Blog, Women’s Women’s Wear Daily, All The Rage – The LA Times blog.)
6. Take notes. Yeah, this is the journalist in me coming out. But seriously, when you watch video after video and see picture after picture things begin to blur together. See a look you like take a note. See a reccurring trend take a note. That way it will be that much easier to apply what you see to your actual wardrobe.
7. Join in the conversation. Tweet your favorite looks. Blog or leave comments. The more you interact with those actually in New York the more you will feel a part of the scene.
