A group of US-based African students recently launched a photo campaign to help dispel misconceptions about their continent. The African Students Association of New York’s Ithaca College, comprising of youths ranging from 16 to 21, titled their campaign “The Real Africa: Fight the Stereotype”. The social media initiative aims to educate and raise awareness about common stereotypes surrounding Africa and its people — misunderstandings such as, Africa being a homogenous entity, rather than a diverse continent of more than 50 countries.
They show students draped in different African flags or holding them up with quotes like:
Africans do not all look alike
Africa is not a land filled with diseases
Africa is not defined by poverty
Africa existed before colonialism
This is a good fight for the redefinition and re-structuring of what really Africa means and of what it is not.